First Cent Management is a next-generation mother agency, built on years of industry experience, bold ambition, and a deep understanding of what it takes to succeed in the ever-evolving world of fashion. With a strong foundation in elite scouting and model development, our approach is rooted in intentionality, precision, and long-term vision.
Born from resilience, and a deep commitment to growth and shaping the future of modelling – not just in Africa, but globally.
Founded by Chioma Onyia, a former head of scouting at Few Models and Tamara, Chioma’s former colleague, First Cent represents the evolution of excellence, experience, passion, and purpose.
Our Vision
To become Africa’s leading gateway for modelling talents, empowering individuals to rise globally, redefine beauty, and thrive in a world of limitless opportunities.
We envision a future where First Cent models are celebrated on top global stages, not just for their looks but for their excellence, discipline, and growth.
Our Mission
To discover, develop, and place modeling talents on global platforms by providing world-class training, strategic exposure, and unwavering support that ensures every model reaches their highest potential.
We are committed to unlocking opportunities, building confidence, and managing careers that shine worldwide — with integrity, passion, and purpose.